Pro: Compared to other similar tools, Hootsuite’s primary advantage is that it connects to more social networks. Also, did you know Oktopost has recently partnered up with Keyhole? Social media analytics is data offered by most social media sites that gives insight into what people are responding to and engaging with on your social channels. Luckily there are also free/low-cost web and social media analytics comparison tools that span multiple platforms, or offer deeper insights – or both. With sentiment-driven insights, conversation maps, customizable dashboards, and reports, it’s a solid choice for brands who need a place to start and a play to grow when they can afford more. Con: Netbase Quid takes some time to grow on you as the various dashboard templates available are not as intuitive. What happens if that’s the channel where your audience is most active? Social Studio14. Follower demographics, engagement rates, and more – all geared towards remaining relevant, present, and growing those all-important professional relationships on a consistent basis. Tailwind22. Powered by Keyhole, Oktopost now offers advanced social listening capabilities as well as in-depth research and analytics required to remain competitive. Rival IQ also lets you see what content your audience prefers to see, and helps you discover fresh and relevant content ideas. Price: We have several options to suit your needs and budget – ask us! There are four key areas you’ll want to explore to guide your decision: Customer care – how responsive are product specialists to customers? Especially if you need to combine numerous social networks, you need to be careful in choosing the right software. Falcon.io allows you to create organic and paid Facebook posts on one platform. There are so many things brands can do with web and social analytics comparison tools, including: But how well you execute all of this is entirely dependent on the social media analytics tool you’re using to power your efforts, and whether or not it is using best-in-class Next Generation AI to power its technology! And then Followers shows you the change in follower count, where in the world they’re from and gives a super handy list of companies you may want to consider reaching out to, as they’re watching you! In this particular example, HBO used a popular show to get more people to register for their free trial. That's just the tip of the iceberg on why tracking this social platform is of utmost importance. And as a bonus, it’s extremely user-friendly.”. Media houses can also use quintly for managing their social media platforms as well as tracking relevant conversations and campaigns. Step 2. Did you miss our previous article on the best Sentiment Analysis Tools? To find out more about this social media report template, explore our Facebook dashboards in greater detail. No sentiment analysis that we can see, but that seems to be a theme. These astonishing facts put YouTube also as the second largest search engine and the third most visited site after Google and Facebook. Looking at a monthly level, you can gain a better understanding of your overall performance but don't forget to generate the daily view of the funnel, just like on our dashboard. Also, there are some limitation to the sentiment analysis tool. The tool integrates with all social media platforms so your social media analytics and management is done from one platform. Start developing your social media marketing plan by writing down at least three goals for social media. Pro: You’ll be impressed by Agorapulse’s Twitter reporting functionality. To find out more about this reporting template and others like it, explore our mix of YouTube dashboard examples & templates. Without further ado, let’s look at our first social media reporting template, focused on Facebook. Con: There’s still a lot of work needed to set everything up as the process is not fully automated. The metrics you choose should be adjusted depending on the social platform. It also offers training courses, certifications, and conferences that will increase your influence online, along with insider tips on improving content, building a following and creating a consistent brand.” Price: Free insight, but need to pay for courses and such And now for those 8 Free Social Media Analytics Tools, Hootsuite is a social media management and scheduling tool. Price: Free Facebook and Instagram audits; Full social analytics tool starts at $29/month, billed annually, Offering content and workflow optimization, and in addition to posting and ad functions, PromoRepublic also offers social monitoring. It monitors all the topics and profiles important to you on Twitter, Instagram and Facebook to help improve your social media strategy and execution across social media. Pro tip: Use Average Watch Time data as a guide for front-loading key information in your videos. Con: The free plan only allows you to analyze accounts with less than 25,000 followers and you can only perform 50 searches, 20 analyses, and 20 comparisons per day and receive 100 results only per search. social media analytics and comparison tools, integrate with existing tools/data sources, Instagram API update and how that went for clients, AI Studio offers automated theme discovery, convert your profile to a free business or creator profile, Instagram is a hugely important social media channel, How to Use Social Sentiment to Anticipate Trends in Your Vertical, https://unionmetrics.com/free-tools/twitter-snapshot-report/, https://unionmetrics.com/free-tools/instagram-account-checkup/, Discover new customer segments that would’ve remained hidden otherwise, Identify unmet consumer needs ahead of competitors, Track trends in your category and related to your brand specifically, Uncover new product and/or service ideas to pursue, Identify competitor challenges and win their dissatisfied customers’ business, See all brand mentions in context, including, Understand every bit of online data as it relates to a brand, including imagery, emojis, sarcasm and slang, Identify influencers and brand ambassadors to partner with and enhance brand awareness, Measure any campaign, idea, and/or influencer effectiveness to tweak efforts as needed, Capture structured and unstructured data in easy to read/navigate, Communicate the ROI of social to key stakeholders, Customers can distinguish between critical and non-essential business issues, Faster, more accurate and actionable than other tools in the space, with real-time, transparent results delivered across billions of indexed resources, Key opinion leader identification and influencer marketing, Publish helps you build your audience and grow your brand on social, Reply helps brands provide amazing customer service on social, And Analyze offers analytics around brands’ efforts. Easily embed and share videos, capture leads, and increase virality using Vizia. One of our social media report templates of the video variety, the YouTube video performance dashboard will help you improve your video-based marketing efforts. Here we deliver a sample social media report for your Facebook page and another one for Facebook post management. Also, users reported that there is a steep learning curve for those who are not used to Salesforce. Do you want to know how far your tweets travel? One of the best ways to drive engagement is by using influencers. And how difficult is it to integrate with existing tools/data sources?

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